Revamp Your Online Reputation
Did you know 91% of people read online reviews before making purchases on a regular basis? Pest control services aren’t impulse buys, so chances are your customers are reading your reviews.
Do a thorough search to find your review profiles on every review site you can find. Whenever possible, claim your profiles so you can manage them. If there are major review sites like Yelp or Google that don’t have a profile for you, create one.
Now the work begins: increasing your star ratings. Respond to every review, negative or positive, to show that you’re listening. When negative reviews appear, try contacting the reviewer to make it right.
Along the way, encourage every happy customer to post a review.